A Thought Provoking Campaign That Represents People With Disabilities


Disabled mannequins were displayed at Zurich’s Bahnhofstrasse. They were placed between the perfect mannequins. Some have malformed spines, others have shortened limbs, but they are all modelling the latest fashion. This campaign was started to celebrate the International Day of Persons with Disabilities. The company who hosted it Pro Infirmis, is a group representing disabled people. They titled their campaign “Because who is perfect? Get closer.” It was created to make people passing by reflect on people with disabilities. Everyone should be accepted and represented, we are all human beings.
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